Brand My Fold

Live auction, closes 10 September 2026

Your brand, on the first foldable iPhone.

I am buying Apple’s first foldable on launch day. Seven sponsor spots pay for it: six die-cut stickers on the back, plus the cover-screen wallpaper for 6 months. Highest bid per spot at close wins.

Raised so far

€0

0% of €2,900 goal

Closes in

11days
:
02hours
:
37min
:
43sec

0 of 7 spots have a bid · Closes 10 September 2026 at 22:00 CEST

The closing date can move with Apple’s pre-order window.

Seven spots. One device I carry everywhere.

Open it up and there are two surfaces for sale. Six die-cut vinyl stickers on the back, and the cover screen, which runs your wallpaper for 6 months.

from €2502from €1503from €1504from €1005from €1006from €1007This screen is for rent.The whole lock screen is yours for 6 months.Send full artwork, not just a logo.from €2501Wednesday 9 September9:41

Drawn to the leaked 5.5 inch cover screen and folded body (83.8 mm × 120.6 mm). Apple has confirmed nothing, so if the real device differs I scale each sticker to fit and agree the final size with the winner before printing.

The back · spots 2 to 7

Six die-cut stickers

Printed on vinyl, cut to shape, applied by hand and laid out around the camera and the Apple logo. One large banner, two mediums flanking the logo, three small squares along the bottom.

The cover screen · spot 1

Your wallpaper for 6 months

The whole lock screen, not a logo in a corner. You send the full wallpaper and it is what I see every time I check the time, for 6 months after delivery. Prefer to send just a logo? I will set it on a background you choose.

Live auction

Pick your spot. Bid. Watch it move.

First bid at the floor, every later bid at least €10 above the top bid. 20% goes on your card now and comes back in full if you are outbid.

Connecting

  1. 1

    Cover-screen wallpaper

    digital

    5.5" outer display, 6 months after delivery

    No bids yet

    €250

    starting price

  2. 2

    Large banner

    7.5 × 2.5 cm

    Below the camera bump

    No bids yet

    €250

    starting price

  3. 3

    Medium, beside the logo

    2.5 × 3 cm

    Left of the Apple logo

    No bids yet

    €150

    starting price

  4. 4

    Medium, beside the logo

    2.5 × 3 cm

    Right of the Apple logo

    No bids yet

    €150

    starting price

  5. 5

    Small square

    2.3 × 2.3 cm

    Bottom row, left

    No bids yet

    €100

    starting price

  6. 6

    Small square

    2.3 × 2.3 cm

    Bottom row, center

    No bids yet

    €100

    starting price

  7. 7

    Small square

    2.3 × 2.3 cm

    Bottom row, right

    No bids yet

    €100

    starting price

How it works

Three steps. No sales calls.

  1. 01

    Pick a spot

    Six sticker zones on the back, plus the cover-screen wallpaper. The first bid starts at the floor, every later bid needs at least €10 more than the top bid. A 20% deposit by card holds your bid.

  2. 02

    Win the auction

    Highest bid per spot when the clock hits zero wins. I send every winner a payment link for the remaining 80%. Outbid along the way? Your deposit comes straight back.

  3. 03

    Your sticker travels

    I print your logo as a die-cut vinyl sticker and put it on the device. The wallpaper spot ships on the cover screen for 30 days after delivery. Meetings, trains, cafés, the occasional stage: wherever the phone goes, so does your brand.

Where the money goes

One phone. Bought at full price, on day one.

I am buying the [EDIT after the September 9 keynote] iPhone Fold, 256 GB at retail, no press loan, no discount. The goal is the device plus 19% German VAT, nothing else. Anything above it goes on printing and applying the stickers. Let’s first see whether we get anywhere near the goal.

Everything about the device on this page is a best guess made before the reveal. The model name, the colour, the storage, the price: any of it can land differently on 9 September, and I update this page once it does. What does not change is your spot, your position on the device and the price you bid.

[EDIT after the September 9 keynote] iPhone Fold, 256 GB

€2,900 [EDIT]

Device, net
€2,436.97
19% VAT
€463.03

Goal

€2,900

€0 raised so far, 0% of the goal.

FAQ

Straight answers.

The short version: you only pay in full if I actually get the phone.

What if you cannot get the device?

First supply is expected to be limited, and I will not pretend otherwise. If I cannot buy the device by 31 October 2026, every winner gets a full refund: the deposit and anything paid on top. No forms, no waiting.

What if the real device is a different size?

The sizes on this page are cut to the leaked dimensions of the folded device, about 83.8 by 120.6 mm, which is the figure the CAD, dummy unit and case leaks agree on. Apple has confirmed nothing. If the real device comes out different, I adjust each sticker to fit and agree the new size with you directly before anything gets printed. Your spot, your position and your price stay exactly as they are.

How do deposits work?

Every bid takes 20% of the bid amount by card, at least €10, charged right away. If you are outbid, that deposit is refunded in full, automatically, within minutes. If you win, it counts towards your total and I send a payment link for the remaining 80%.

Can the closing date move?

Yes. I want the auction to close close to Apple's pre-order window, and Apple has not announced that yet. If the date shifts I move the countdown and email every bidder who has a live bid. Nobody loses a spot because of a date change, and deposits keep working the same way.

Do you approve every sponsor?

Yes. I approve every logo by hand before it appears on the site, and I can reject any sponsor for any reason. Rejected bids get a full refund.

Who can bid?

Anyone. All prices are net. Where applicable, 19% German VAT is added on the final invoice; I ask winners for their invoicing details and VAT ID at that point, not with the bid.

Can I bid on more than one spot?

Yes. Every spot is its own auction with its own deposit. You can also raise your own top bid: bid again, the new deposit is charged and the old one refunded.

What do you need from me if I win?

For a sticker spot: a vector logo (SVG or PDF) and your invoicing details. For the wallpaper spot you get the entire lock screen, so send the full artwork, not just a logo: the cover screen is about 5.5 inches at roughly 14.7:10, so build at 1422 × 2088 rather than a normal phone ratio. If you would rather send a logo, I will set it on a background you choose and show you the result before it goes on. I print, cut and apply the stickers myself and post photos once everything is on the device.